| （1.大连交通大学 体育部，辽宁 大连 116028；2.辽宁师范大学 体育学院，辽宁 大连 116029） 摘 要：提升体育软实力是时代的需要，是提高国家话语权的重要表现。体育软实力分为微观、中观和宏观层次，各有不同含义，并有密切关系，国家体育软实力包含着体育行业软实力，行业软实力又包含着个体软实力。个体体育软实力的实现是行业和国家软实力实现的前提；国家软实力的提升是个体和行业软实力提高的保障。要切实提高体育软实力应提高从业者人文精神，加强行业和领导管理能力以及强化文化诠释力。 |
WANG Zhong-jie1，CUI Guo-wen2
| （1.Department of Physical Education，Dalian Jiaotong University，Dalian 116028，China；2.School of Physical Education，Liaoning Normal University，Dalian 116029，China) Abstract: Boosting sport soft power is a need of the time, an important expression of enhancing national discourse power. The authors divided sport soft power into 3 levels, namely, microscopic level, intermediate level and macro-scopic level, which have different meanings and are closely related; national sport soft power includes sports indus-trial soft power, while industrial soft power includes individual soft power. The realization of individual sport soft power is the precondition for realizing industrial and national soft power; the boosting of national soft power is the assurance for enhancing individual and industrial soft power. Finally, the author concluded that in order to actually enhancing sport soft power, the humanistic spirit of practitioners should be uplifted, the management ability of in-dustries and leaders should be improved, cultural interpretation should be intensified. |
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