我校体育产业发展现状及对策

（中山大学教育学院体育系，广东广州510275）

摘要：根据我校体育产业发展的实际情况，参照我国现阶段体育产业发展的状况，针对我校体育产业发展过程中存在的问题，提出了发展我校体育产业的基本思路与对策。

关键词：体育产业；高校；中山大学

中图分类号：G80-05 文献标识码：A文章编号：1006-7116(2002)01-0033-03

Study of the strategies and the development of sports industry in Zhongshan University
ZHANG Bao-hua

(Department of P.E., Educational College of Zhongshang University，Guangzhou 510275,China)
Abstract:This article bases on the condition of sport industry of Zhongshan University and uses the condition of sports industry in China as a reference in order to put forward some basic ideas and strategies for the problems existing in the process of sports industry development in Zhongshan University.
Key words: sports industry;universities and colleges;Zhongshan University

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