李柯璇1，蒲毕文2，3
(1.湖南师范大学 音乐学院，湖南 长沙 410081；2.广东金融学院 体育教研部，广东 广州 510521；3.华南师范大学 体育科学学院，广东 广州 510006)
摘 要：采用文献资料、田野调查等方法系统研究乡村体育赛事歌舞仪式增进文化价值认同的表征、理论与活化路径。研究认为，乡村体育赛事歌舞仪式增进文化价值认同具有文化传承与身份认同、情感共鸣与共同体凝聚、全民参与与多元融合、价值引领与精神塑造、塑造品牌与文化自信等表征，从“符号赋权”“角色表演”和“情感激发”等方面进行理论阐释，在此基础上提出根植传统节庆，营造仪式时空；激发主体参与，形成全民盛宴；融入本土文化，丰富仪式内容；创新媒介传播，放大认同影响；健全支持保障，培育长效机制等活化路径。
关 键 词：乡村体育赛事；歌舞仪式；文化价值认同；活化路径
中图分类号：G852 文献标志码：A 文章编号：1006-7116(2026)02-0038-07
Theoretical examination and revitalization pathways for enhancing cultural value identification through singing and dancing rituals in rural sports events
LI Kexuan1，PU Biwen2，3
(1.Music College of Hunan Normal University，Changsha 410081，China；2.Department of Physical Education，Guangdong University of Finance，Guangzhou 510521，China；3.School of Physical Education and Sports Science，South China Normal University，Guangzhou 510006，China)
Abstract: Using the methods of literature review and fieldwork, this study systematically examines the theoretical examination and revitalization pathways through which singing and dancing rituals in rural sports events enhances cultural value identification. The findings suggest that such rituals are manifested in cultural inheritance and identity recognition, emotional resonance and community cohesion, universal participation and pluralistic integration, value orientation and spiritual cultivation, and brand building and cultural confidence. This research provides theoretical interpretations from the perspectives of symbolic empowerment, role performance, and emotional arousal, and also based on this, proposes the following revitalization pathways including rooting practices in traditional festivals to construct ritual time–space; mobilizing diverse actors’ participation to create a nationwide festivity; integrating local culture to enrich ritual content; innovating media communication to amplify the impact of identification; and also improving institutional support and safeguards to cultivate long-term mechanisms.
Keywords: rural sports events；singing and dancing rituals；cultural value identification；revitalization pathways