Challenges, opportunities and countermeasures of the international communication for Chinese Wushu culture under the background of antiglobalization WANG Xiaodong
(School of Physical Education，Anqing Normal University，Anqing 246011，China)
Abstract: In recent years, the overall pattern of world development has changed from globalization to anti-globalization with the rise of a new conservative trend, and the conservative tendency has spread from the economic field to politics, culture and other levels. The attack of anti-globalization has brought corresponding challenges to the international communication of Chinese Wushu culture, which is manifested in the destruction of the original international communication environment and the intrusion of conventional international communication path. The international dissemination of Wushu culture also needs to face and to grasp the opportunity brought by anti-globalization, that is, the inevitability of the rise of non-western body culture under the multi-cultural development pattern and the strong impetus brought by the new orientation of China's development history. Under the background of anti-globalization, the international spread of Chinese Wushu culture needs some coping methods: attaching much importance to the value of Wushu culture and the international communication, building the martial arts culture between multiple subject of international communication, realizing Wushu culture medium for the spread of international innovation, promoting Wushu culture international spread of the sovereign, and reducing the spread of source "noise" for international martial arts culture.
Keywords: Wushu culture；the international communication；anti-globalization；globalization