| （1.上海体育学院 武术学院，上海 200438；2.河北联合大学 体育部，河北 唐山 063000） 摘 要：武术作为中国文化的典型代表，得到众多孔子学院的青睐。武术面向孔子学院推广，需要引起国家重视，强化与有关部门合作，实事求是制定武术推广规划，突出面向各地孔子学院的传播与引导，落实“大武术观”，推动武术标准化政策的实施。武术在孔子学院的传播，需要明确传播宗旨与定位；树立文化自信，在整体传播中各有侧重；加强“三教”建设，提升教学质量，形成品牌效应；从经费和科研两方面切实保障可持续发展；从理论和实践维度深度传播武术内涵，构建良好中国国家形象。 |
GUO Yu-cheng1，LI Shou-pei2
| （1.Wushu School，Shanghai University of Sport，Shanghai 200438，China；2.Department of Sport，Hebei United University，Tangshan 063000，China) Abstract: As a typical representative of Chinese culture, Wushu is the favorite of many Confucius Institutes. The pro-motion of Wushu toward Confucius Institutes should draw the attention of China; China should intensify the coopera-tion between related departments, work out Wushu promotion plans factually, highlight the communication of Wushu toward Confucius Institutes across the world and its guidance, implement the “grand Wushu view”, and boost the im-plementation of policies for Wushu standardization. For the communication of Wushu in Confucius Institutes, we should specify communication objectives and orientation, build up cultural confidence, have respective focuses during overall communication, strengthen “three-teaching” construction, enhance teaching quality, form a brand effect, practi-cally ensure sustainable development in such two aspects as fund and scientific research, profoundly communicate Wushu connotations in terms of theory and practice, and establish a nice Chinese national image. |
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