| （郑州轻工业学院 体育教学部，河南 郑州 450002） 摘 要：在现代消费社会里，身体成为一种特殊的象征形式和载体，成为一种资本。以健身、健美为目的的健身房产生并发展起来，逐渐形成了健身房文化。经过文化工业的技术手段策划运作，健身房文化成了文化工业产品。时尚消费的趋同性使健身房成为白领阶层显示身份、自我认同的符号，健身房成为“白领运动场”。女性比男性更加关注自己的形体，把健身房当作健美休闲的主要场所，把健身当作日常生活审美的过程。 关 键 词：身体；健身房；大众文化 中图分类号：G80 文献标识码：A 文章编号：1006-7116(2007)03-0027-03 |
SHI Li-jiang
| (Department of Physical Education，Zhengzhou Institute of Light Industry，Zhengzhou 450002，China) Abstract:In the society of modern consumption, our bodies have become a special symbolic form and carrier, a sort of capital. Gymnasiums for the purpose of physical exercise and beauty have been built and developed, gradually forming a public culture. Planned and operated by technical means of the cultural industry, the gymnasium culture has totally become a cultural industrial product. The convergence of fashion consumption is catalyzing gymnasiums to become a symbol for the white-collar workers to show their social status and self-recognition, and gymnasiums have become the “sports field of white-collar workers”. Women concern more about their figures than men, considering gymnasiums a major place for beauty and leisure activities, and considering physical exercising as a process of daily life aesthetics. Key words: body; gymnasium; public culture |
下载本期全文：点击下载