| (陕西教育学院 体育系，陕西 西安710061) 摘要：借鉴国外的先进经验就如何培养观众参与体育竞赛的兴趣和热情，从赛场气氛的制造、比赛水平的提高以及加强与球迷协会的联系等方面作了研究，提出了适合于我国国情的观念培养措施。 关键词：职业体育； 市场开发； 观众 中图分类号： G80-05文献标识码：A 文章编号：1006-7116(2003)05-0017-03 |
WANG Xuan-qi
| (Department Physical Education,Shanxi Institute of Education,Xi'an 710061，China) Abstract:How to train their interest and enthusiasm to take part in the match? For this,taking the advanced experience abroad as the reference, from the aspects of making the atmosphere,improving the level of the competition, and strengthening the contact with the fans union, the author proposed some measures fitting for our tradition only for reference. |
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