| （1.台州学院 体育科学学院，浙江 临海 317000；2.南开大学 经济学院，天津 300071；3.大庆师范学院 体育系，黑龙江 大庆 163712） 摘 要：运用问卷调查、计量分析等方法研究城市居民各类体育消费行为的决定因素及与决定因素之间的定量关系。结果显示：除体育消费活动的主观影响因素外，城市居民的可支配收入、性别、婚姻状况、受教育程度及年龄结构是影响各类体育消费行为的客观因素。 |
CHEN Yong-jun1，DUAN Peng2，GAO Qiu-ping3
| （1.School of Phisical Education，Taizhou Institute，Linhai 317000，China；2.School of Economics，Nankai University，Tianjin 300071，China；3.Department of Phisical Education，Daqing Normal Institute，Daqing 163712，China） Abstract: Basing their research subject on urban residents in Zhejiang, by using methods such as questionnaire survey and quantitative analysis the authors studied the deciding factors of various sports consumption behaviors of urban residents as well as the quantitative relations between the deciding factors, and revealed that besides subjec-tive affecting factors of sports consumption activities, the disposable income, gender, marital status, educational level and age structure of urban residents are all important factors that affect various sports consumption behaviors. |
下载本期全文：点击下载