| （1.华南农业大学 体育部，广东 广州 510642；2.广州体育学院 休闲体育与管理系，广东 广州 510500；3.仲恺农业工程学院 体育部，广东 广州 510225） 摘 要：对2010年广州亚运会场馆赛后利用制约因素进行分析，发现赛后利用制约因素包括依赖政府投入、空间布局矛盾、管理体制缺陷、专业人才匮乏等，并提出了相应对策，包括拓宽投融资渠道，多元化引入社会资本；因地制宜、分类经营，加强无形资产的开发与利用；转变和创新经营管理体制；多渠道培养经营管理人才。 |
WANG Jin1，CHEN Hua2，OUYANG Jing-ren3
| （1.Department of Physical Education，South China Agriculture University，Guangzhou 510642，China；2.Department of Leisure Sport and Management，Guangzhou Sport University，Guangzhou 510500，China；3.Department of Physical Education，Zhongkai University of Agriculture and Engineering，Guangzhou 510225，China） Abstract: The authors analyzed factors restricting the utilization of venues after the Guangzhou Asian Games 2010, revealed that internal factors restricting post-game utilization include such aspects as relying on governmental input, contradictions between space layouts, defects in management mechanisms, and the lack of professionals, and put forward corresponding measures, namely, expand financing channels, and introduce social capital in multiple ways; take measures according to local conditions, manage venues according to their types, and strengthen the develop-ment and utilization of intangible assets; transform and innovate the business management system; cultivate busi-ness management professionals by using multiple channels. |
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